Google SEO and Web Page Optimization Services

CALL FOR A FREE QUOTE: 815-209-5560
(Available by the hour or by the project.)

Outperform Your Website Competition With

Friendly, Expert Web & SEO Support

As a freelance web consultant, my goal is always to make it easy for you! So whether you have specific ideas or aren't quite sure what you need, I'll work with you to understand your requirements and demystify any complexities. No technical jargon. No IT guy attitude. Just friendly, professional service that gets results.

Patrick Converso

Web Design and Update Services

Web Design & Site Updates

Web design, re-design, and updates that promote a vibrant and appealing image of your business. I code both static and dynamic websites built on Bootstrap and other popular frameworks. Choose from money-saving templates and themes, or I can custom design your entire website.

Search Engine Optimization SEO

Search Engine Optimization (SEO)

Just having a search engine-friendly website is no longer enough to secure a high rank on Google and other search engines; it requires search engine optimization (SEO) to align your site with search engine algorithms and user intent - the key to more clicks.

Keyword Research and Competitor Analysis

Keyword & Competitor Research

I'll identify the specific words and phrases that your target audience is using to search for information, products, or services related to your business, as well as the ones your competitors are using. Plus, I'll put everything into a comprehensive report summarized with my recommended action steps.

Content Strategy and New Content Development

Content Strategy & Development

A sound content strategy is based upon keyword and competitor research and drives the creation of new articles, landing pages, and other content. It is designed to bring in more web traffic, as well as encourage valuable organic backlinks.

[ my web design portfolio ]

Web Design Samples

Cornerstone Cleaning Service Website Design
Cornerstone Cleaning Service Website Design
Atrona Test Labs Technical Website Design
Atrona Test Labs Technical Website Design
Aburto's Heating Contractor Website Design
Aburto's Heating Contractor Website Design
Claremont Management Professional Website Design
Claremont Management Professional Website Design
Brabazon Title Financial Services Website Design
Brabazon Title Financial Services Website Design
Graphic Design Samples - Portfolio Samples
[ my graphic design portfolio ]

Graphic Design Samples

My freelance services are not limited to SEO and website design, I also have extensive graphic design experience and expertise in creating visually-appealing brochures, flyers, postcards, newspaper and magazine ads, and other print marketing materials for my clients. As both a seasoned copywriter and graphic artist, I have the ability to take your idea from concept to press-ready artwork or integration on your website as a PDF download.

[ FAQ ]

Website & SEO Questions

How much does it cost to build a website?
On average, the cost for a basic website design is between $2,000 to $9,000, but many web designers offer their services for less. (Forbes Adisor) Keep in mind, the cost of building a website can vary widely depending on various factors, including the complexity of the site, its features, design, functionality, the expertise of the professional hired and their business overhead. NOTE: Most of the smaller websites I build (with 7 pages or less) range in price from $500 to $1500.
How long does it take to build a new website?
On average, it takes about three months to design a website with basic features. This timeline can vary depending on the complexity of the website, the number of features included and timely collaboration between the client and designer. (Forbes Advisor) NOTE: I build most smaller websites within 3 to 4 weeks.
Why not just use a free website builder?
While free website builders offer a way to establish an online presence, they generally do not offer the flexibility, control, and optimization capabilities necessary for strong SEO performance. Hiring a website design professional offers numerous benefits, including expertise, customization, time efficiency, and a high-quality end product. It's an investment in your online presence that can pay off in the form of increased traffic, conversions, and user satisfaction.
What is web hosting?
Web hosting is a service that makes your website accessible on the internet. It involves renting server space and resources from a hosting provider, which stores your website's files, data, and content. When users access your website by entering your domain name in their web browsers, the hosting server delivers the requested web pages, images, and other content, making the site available for viewing and interaction online. Costs vary depending upon the size of your website, the volume of traffic, the hosting provider and level of service, and other factors. NOTE: I offer same day domain name registration and web hosting, if needed.
What is Search Engine Optimization?
Search Engine Optimization (SEO) is the strategic art of enhancing a website's visibility on search engines like Google, and Bing. Through meticulous optimization of on-page elements, high-quality content creation, and the cultivation of authoritative backlinks, SEO aims to propel a website to higher rankings in search results. By aligning a site's structure, content, and user experience with search engine algorithms, SEO not only drives organic traffic but also establishes the site's credibility and relevance, ultimately leading to increased online visibility and business success.
How is SEO different from SEM?
Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are both strategies to improve a website's visibility in search engine results, but they differ in approach and scope. SEO focuses on organic methods, optimizing on-page elements, content quality, and backlinks to enhance a website's natural ranking in search results over time. On the other hand, SEM involves paid advertising, where businesses bid on keywords to display their ads prominently in search results and other online platforms. While SEO requires ongoing effort to build and maintain rankings, SEM offers immediate visibility through paid placements, making it a more instantaneous way to drive traffic and promote products or services. As a Google Partner, I can assist you with Google Adwords, as well as Microsoft (Bing) Advertising.
How many websites are there on the internet?
While there are about 1.13 billion websites on the internet in 2023, only a fraction of these are actively used and updated - a staggering 82% are inactive. (Forbes Advisor)
How many businesses have a website?
71% of businesses now have a website in 2023. This is an increase from previous years, and can largely be attributed to the impact of the Covid-19 pandemic. In addition, 43% of small businesses are planning to invest in the performance of their website. (Forbes Advisor)

Web & SEO Client Testimonials

"Pat Converso is the definition of the word 'professional.' His expertise, experience, and friendly way of explaining technical details about web design is exactly why I chose him to develop my website. At every point in the development process Pat was there guiding us, showing us our available options, and weighing in on the most practical solutions. Pat's personal touch, high quality production, and consistent ability to exceed expectations has transformed our business relationship into more than just business. I recommend Pat Converso for all web design and web development business to all my friends, colleagues, and family."
Lobbyist (former Illinois State Representative), Shirland, IL

"I hired Patrick to create my website. He quickly came up with several schemes for the graphics and site layout. With his many years of graphic design experience, he creates very desirable web sites. Patrick also knows how to optimize web sites for search engines and how to best utilize pay per click ad campaigns. I would not hesitate to use Patrick on future work. I highly recommend him for your website and graphic design work."
Application Architect at Publix Super Markets, Florida

"We have worked with Pat for years and couldn't be more happy with his service. He takes his time in understanding our vision and then making it happen for our website and all the other ads we have him create. Highly recommended!!"
Partner at Claremont Management, Arlington Heights, IL

"We have been a long time customer of Pat Converso. I started working with him while working for a small Tool Manufacturer. He was able to create a website for us that had everything. Catalogs, Fliers, Instruction sheets, Parts lists, and eventually E-Commerce. When I changed jobs 16 years ago, one of the first people I called was Pat. Knowing his history and expertise, I knew I wanted him to upgrade an existing website. He came out and actually took time to learn about our business, took photographs of our new shop and before we knew it, he was showing us what he created. We also use Pat to host our website. If ever there is a problem, situation, we want to add to the site, optimize the site, etc., he is on the job. I never had a situation that he did not handle professionally, on time, and way within budget."
General Manager of Quality Reducer Service, Cicero, IL

"Patrick has helped me with my business website for over two years. He got our website and domain name set up when we first started and has always been very helpful and quick to fix any issues or make any changes that I need. He is very professional and responds to questions promptly. He’s also really easy to work with and knows his stuff."
Founder of 815Escape, Rockford, IL

Sample SEO Report


Data-Driven Web Page Optimization

I utilize cutting edge search engine results page (SERP) research and competitor analysis along with reliable old school, "in the trenches," white hat SEO techniques to optimize your web pages so they generate more search engine clicks. So if you're looking for an experienced freelance web and Google SEO consultant in Rockford to handle your web page optimization, give me a call.

(Sample Client SEO Report Pictured. Reports are sent in PDF format.)


Let's Start a Design or SEO Project!

I love new projects, so let's discuss yours! To get started, just send me the details along with your contact info using my web form. Once I have all of your project specifications, I'll provide you with a free, no-obligation quote.

Have a question? Call me at (815) 209-5560. Or, if you would like to book a phone consultation in advance, you can select a convenient time slot here.

As a Google Partner, I can also assist you with targeted Google Adwords campaigns (Pay-Per-Click Advertising), as well as Search Console and Google Analytics installation and configuration.

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